parks
Pharrell sends Vuitton surfing as Jeremy Allen White, Missy Elliott and Victor Wembanyama look on
By Thomas Adamson, Associated Press at KSAT 12 (ABC affiliate)
· June 23, 2026
· 3 min read
Pharrell Williams sent Louis Vuitton’s dandy surfer at star-filled Paris Fashion Week over a giant curling wave Tuesday, closing the opening day of menswear shows with a glass-walled camper, a moonlit set and a collection that put clothes ahead of spectacle.A moon rose overhead, stars were visibl...
Key takeaway For Louis Vuitton’s spring-summer 2027 men’s collection, surfing supplied the wardrobe: wetsuit textures, patched outerwear, weathered denim, beaded bombers, logoed surfboards and tailoring loosened by travel.
Why this matters in The San Antonio
While the Paris Fashion Week spectacle may seem far removed from San Antonio , the intersection of high fashion and outdoor activities like surfing has local implications. San Antonio's own parks and green spaces, though not typically associated with surfing, do offer opportunities for outdoor recreation and relaxation. The emphasis on functional, comfortable clothing in Louis Vuitton's collection could resonate with San Antonians who value practicality and ease in their daily lives. Furthermore, the city's growing attention to revitalizing its public spaces and promoting outdoor activities might lead to increased interest in fusion fashion that blends high-end style with everyday functionality, much like Pharrell Williams' vision for Louis Vuitton. As San Antonio continues to evolve and invest in its parks and public areas, the city may see a surge in demand for clothing that effortlessly transitions from urban exploration to outdoor adventure.
About this story
Original reporting by KSAT 12 (ABC affiliate) . The San Antonio surfaces reporting from trusted publishers and adds local editorial context so readers can quickly understand what a story means for their community. We attribute every source, link to the original report, and follow a documented editorial standards policy. To understand how stories are selected and reviewed, read our about page .
For the complete original report, visit KSAT 12 (ABC affiliate) . Have a tip or correction? Contact our newsroom .
Category: parks ·
Published: June 23, 2026 ·
Source: KSAT 12 (ABC affiliate) ·
Reading time: 3 min
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Frequently asked about this story
What is this story about? Pharrell Williams sent Louis Vuitton’s dandy surfer at star-filled Paris Fashion Week over a giant curling wave Tuesday, closing the opening day of menswear shows with a glass-walled camper, a moonlit set and a collection that put clothes ahead of spectacle.A moon rose overhead, stars were visibl...
When was this published? This article was first published on June 23, 2026 by KSAT 12 (ABC affiliate) and curated for The San Antonio readers.
Who reported this story? This story was reported by Thomas Adamson, Associated Press at KSAT 12 (ABC affiliate). To learn more about how The San Antonio selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more parks coverage from The San Antonio, or browse our daily briefing and topic hubs .
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